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visumo

TSE Growth ・ Ticker 303A ・ Listed

Updated

Result on listing day

+34.5%

Offer price

770 yen

First traded price

1,036 yen

Selling 100 shares at the first traded price would have produced a gain of 26,600 yen, before fees and tax. 100 shares is the minimum trading unit in Japan.

Application period (book building)
2024-12-11 — 2024-12-17
Lottery result
2024-12-18
Listing date
2024-12-26
Cash needed to apply for one lot (100 shares)
about 77,000 yen
Offering size (at the offer price)
592 million yen ・ 769,300 shares
Market capitalisation at listing
1.3 billion yen
Lock-up
Not translated — this is the wording from the Japanese offering documents, kept verbatim so it matches what your broker shows: 親会社のソフトクリエイトホールディングスなどに180日間。売出し後に既存株主が持ち続ける992,250株の全てが売却制限の対象で、ベンチャーキャピタルの保有はなし
Company website
https://visumo.asia/

Brokers you can apply through

You can only enter this lottery through a broker underwriting it. The lead underwriter is Daiwa Securities, which receives the largest allocation.

Broker pages are in Japanese. A comparison in English is on the brokers page.

What stands out

  • Its service for showing social media photos and videos on online stores is easy to install with a single tag
  • 649 client companies as of September 2024, 57.5% of them with annual revenue of 3 billion yen or more
  • Revenue roughly doubled in two years from 340 million yen in the year to March 2022

What could go wrong

  • At listing its parent held a majority of the shares — a parent-subsidiary listing, a structure the market often shies away from
  • The company is small, with net profit of only 12 million yen in the year to March 2024
  • Only two underwriters, Daiwa Securities and SBI Securities, handled the IPO, so there were few places to apply

About the company

Provides visumo, a service that lets companies gather photos and videos posted on social media such as Instagram and display them on their online stores.

How it makes money

It earns money by providing companies with a service that lets them display photos and videos posted on social media (UGC, content made by users) on their online stores and brand sites. It can be installed by embedding a single tag, and 649 companies used it as of September 2024, mainly in apparel, cosmetics and household goods.

Where growth is meant to come from

Its aim is to tap demand for building online storefronts with photos and videos, adding client companies to build up revenue. At the time of listing, its parent Softcreate Holdings, which makes e-commerce site-building software, held a majority of its shares.

Read about this company in Japanese →

Figures are taken from the offering documents and public sources, and are checked against two independent sources before publication. Nothing here is investment advice. Shares can and do open below their offer price.